Public Rec, Brand

Brand Design + Creative Direction

When I joined the team as Executive Creative Director in 2020, my first objective was to create foundations and processes to build upon, both for the brand and for the team behind it. While creating processes for everything from performance reviews, to project management, to team communication, I built DesignOps from the ground up. In parallel, I gradually elevated our visual design guidelines, brand photography, in-store design, and e-commerce site. Every customer touchpoint, made more strategic, scalable, and elevated.

Results

Public Rec had significant profitable growth YoY, scaling the team by 2.7x, and attracting its first institutional investor in 2023.

Work

Brand Development

Design

On-Set Art Direction

Creative Production

Role

Creative Direction

Brand Strategy

Art Direction

Designer

Video / Mike Pagan, Director. Sheri Hickey, Creative Director. Megan Gray, Art Director.

Photo / Megan Gray, Creative Director + Art Director. Jake Kin, Lifestyle Photographer. Ashley Chappell, Studio Photographer.

Design / Megan Gray, Print, Digital, Brand.

Test test test
TEST TEST TEST TEST t
No items found.

Public Rec had significant profitable growth YoY, scaling the team by 2.7x, and attracting its first institutional investor in 2023.

Back to Work

Creative Director
& Design Leader

Connect

LinkedInInstagramContact

©Copyright 2024 – Megan Gray